Giuseppe Dilauro

Temporary manager – Consulente marketing omnicanale


Multi-channel Digital is now one of the pillars for one solid and robust strategy growth, without the need of neglecting the traditional channels!

Online and offline are as one: customers are used to leveraging all channels as a provision for the acquisition of information, proof and purchase of products and services.

Each phase described below considers the trends of the multi-channel approach based on the target.

1. Analysis phase:
Marketing, image coordination and Communication

All marketing activities will need to be developed in a way so that you have a consistent position at all points of contact with your customer.


Strategic marketing plan

Coordinated graphic image

Communication plan

Multi-channel trade marketing plan

Create a fluid customer experience

2. Launch phase:
traditional retail, trade fairs, e-commerce and marketplace

To reach each channel, the launch will be developed taking purchasing habits into account

of your target consumer, resources according to the company’s budget and capacity.

Book a meeting

Briefly describe your company and book an initial meeting where we analyze together the processes and areas that according to you, we need to focus on. You will receive feedback with an action plan with independent modules that we will finalize together.